The Silk Pillowcase.

$30

the math

our cost$20

markup · 50% · guest rate+ $10

you pay$30

free shipping over $50 · ships in plain brown boxes

Less hair breakage

Lower friction than cotton — measured in dermatology trials.

Kinder on skin

Mulberry silk holds moisture instead of wicking it from your face.

Hypoallergenic

Naturally resistant to dust mites and a common allergen-free pick.

the honest comparison

Same factory. Different math.

silk pillowcase

boringgg

The name brand

Silk pillowcase

$37

$110

Markup over cost

1.25×

5–8×

Silk weight

22 momme

Made in

the same mills

Packaging

plain brown box

branded, +cost

Marketing tax

none

baked in

Comparable 22-momme mulberry silk pillowcase. Name-brand price = category average, Jun 2026.

Don't take our word for it — do the research yourself.